Apple and Samsung are currently moving in opposite directions relating to trade-in prices.
Following a rare promotion in May wherein the corporate offered iPhone buyers the next trade-in value, Apple has now reduced trade-in prices for select devices.
Discovered by MacRumorsthe discounts are relatively small, averaging between $10 and $20. For example, the iPhone 14 Pro Max may be traded in for as much as $620 (down from $630); the iPhone 14 Pro can now be traded in for as much as $520 (down from $530), while the iPhone 14 Plus is now $400, down from $420 previously.
Elsewhere, the iPhone 11 is now value $170 (down from $200 in May), the iPhone 12 Pro Max is value $350 (down from $370), and Samsung’s Galaxy S22 Ultra, the most recent Samsung phone accepted by Apple, is value $235 (down from $270).
This is in stark contrast to Samsung, which is currently running certainly one of its most generous trade-in offers. The Korean company has just launched its recent range of foldable phones, recent watches and the wearable Galaxy Ring. To get people to pre-order, it has increased trade-in prices until July 23, and the valuation difference between the 2 corporations is very large.
When buying the Galaxy Z Fold 6, Samsung values the iPhone 14 Pro Max at $900 – $280 greater than Apple. The iPhone 11 costs $300 versus Apple’s $170, and the Galaxy S22 Ultra costs $650 versus Apple’s $235 – an enormous $415 difference. The trade-in price gap repeats itself in just about all valuations between the 2 corporations.
There is a crucial caveat here, nonetheless: The higher prices offered by Samsung only apply when purchasing the Galaxy Z Fold 6 or Z Flip 6. This offer is barely valid until July 23. If buyers go for the Galaxy S24 Ultra as a substitute, Apple will compete with the Korean company when it comes to price in some places.
For example, Samsung is pricing the iPhone 14 Pro Max at $500 while Apple is charging $620. Both corporations are willing to pay $400 for the iPhone 14 Plus, while Samsung is thrashing Apple’s price for the iPhone 12 Pro Max at $400 while Apple is charging $350. Both corporations are offering the identical prices for the iPhone 12 and 13.