The Paris Olympic Games are already in full swing and there is no such thing as a higher strategy to rejoice than with a glass of the quintessential French summer drink: rosé wine.
This gorgeous rosé beverage offers the proper balance of freshness and elegance, making it the perfect companion for each the Olympics and the nice and cozy summer months. And with so many great rosé options from Provence to select from regardless of where you are traveling this summer—from Miraval and Domaines Ott to smaller brands like Clos de L’Ours L’Accent and Maison Saint Aix—there is no higher time to actually “drink rosé all day.”
Among the multitude of rosé wines, Minuty Rosé stands out from the group. The Château Minuty winery in the guts of Provence has been a fixture on the rosé wine scene for many years.
Known for its meticulous viticulture and commitment to quality, the estate produces wines as stunning because the region they arrive from. Nestled between the Mediterranean Sea and picturesque villages, Provence is a dream destination for wine lovers and travelers alike. The region’s sun-drenched vineyards, lavender fields and charming markets provide an ideal backdrop for having fun with Minuty Rosé, making it a vital a part of any Provencal experience.
Visiting the estate is a incredible tour so as to add to your itinerary: Château Minuty is open day by day for groups of as much as 10 guests to experience the magic of Provence for themselves. Visitors can tour the winery and vineyards after which stay for wine tastings.
In addition to the winery, there may be also the wine itself.
Francois Matton, CEO of Chateau Minuty, says the brand’s line appeals to so many various consumers since it offers bottles for each occasion. “Our Minuty Prestige is ideal for a nice lunch or dinner with friends who appreciate Mediterranean, Asian or South American cuisine, and Minuty 281 is a fabulous gift for special moments,” he says. “The aromatic profile of our wines suits every occasion. These are light wines that can be enjoyed both during the day and in the evening.”
In France, rosé shouldn’t be only a drink, it’s a way of life. The French have mastered the art of having fun with life, and rosé is a vital a part of that have. When it involves serving rosé, the French have a number of tricks up their sleeve that may surprise wine traditionalists.
One such “secret” is the usage of ice cubes. While adding ice to wine could also be a pretend pas for some wine purists, the French use this practice to maintain their rosé refreshingly cool, especially throughout the muggy summer months. This trend, generally known as “rosé piscine” (which implies “rosé pool”), is growing in popularity. Not only does the ice help maintain the proper temperature, but it surely also barely dilutes the wine, making it much more refreshing and drinkable.
“At Minuty, we’re excited to see the tradition of adding ice to rosé become more and more popular! The French have been doing this for years to keep our favorite summer drink refreshingly cool,” says Matton.”
This way of having fun with rosé reflects a broader cultural attitude in France: wine is supposed to be enjoyed, not overly intellectualized. Whether you are traveling to Paris, spending a soothing day on a beach on the Côte d’Azur, or exploring the picturesque countryside of Provence, Minuty Rosé is a flexible alternative that suits any occasion.
“When you pour yourself a glass of Minuty Rosé, you radiate the joie de vivre that defines French culture,” says Matton. “And even if you’re not in Provence, let Minuty take you there.”