With many stores already heavily promoting which items might be featured in sales campaigns on or around Nov. 29, bargain hunters and professors who focus on marketing say shoppers have already got most of what they need to search out an actual bargain.
“It’s definitely important for people to take a look at the products they want and know the current prices so they don’t see the prices first on Black Friday,” Toronto woman Diana Skakavac said , which is behind Black Friday Do you’ve got vouchers that can travel? Social media accounts.
She and others agree that research is crucial to avoid getting swept up within the wave of promoting efforts geared toward depriving consumers of as many sales as possible.
Check prices now to search out out what’s typical
Canadians estimate they are going to spend $972 through the holiday season, with 40% planning to buy on Black Friday and 36% during “Cyber Week,” in keeping with a Retail Council of Canada and Leger Opinion poll found by 2,510 consumers. These consumers said they’d spend about 31% of their holiday budget on Black Friday and 30% on Cyber Monday.
Ahead of those days, Skakavac recommends Canadians take into consideration what items they wish to buy and consider how much they wish to spend on them.
“I actually tune into myself and say, ‘Okay, I need this, but is now the suitable time for me to purchase it?’ Can I afford this and does it fit comfortably into my budget?’” she said.
For example, Skakavac is searching for a Dyson fan, which frequently goes for $550. She knows the brand doesn’t typically offer big discounts, but she doesn’t wish to spend greater than $450 when purchasing.
To determine what price represents deal, she must first check what the item typically sells for. This can easily be achieved by monitoring retailers’ web sites, stores and even flyer apps like Flipp, but shoppers should search for longer than per week or two to get an actual sense of an item’s price trend, Skakavac said.
