FemTech CEO for leadership: You now not need male energy “

“I thought a lot about leadership models,” Sarah O’Leary, CEO of the Femtech Company pasturetold Entrepreneur. “There was a lot of noise and news, ‘We need more male energy in the workplace.’ It makes her question as the leader: What is my style? How effective is my style? I don’t think we need more male energy. “

^{Photo credits: with the sort permission of Willow}

O’Leary characterizes her leadership style and the culture in Willow, the brand behind it. “Patented delicious proof“Wearable pumps and their accessories as one which focuses on transparency and empathy to accumulate trust within the workplace. According to the CEO, teams who trust in one another – and of their managers – work more in a way that’s conducive to success.

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“I believe [flexibility in the workplace] Makes us more productive. “

Conveying trust in team members means emphasizing a level of autonomy, says O’Leary. Willow is a “very flexible workplace,” explains O’Leary, finding that the corporate has never reproduced its employees. As the mother of two two herself, O’Leary is especially well-known that members of the on a regular basis hurdles, that are also parents, are faced with, and he or she desires to support them in every possible way.

“If my children’s primary school concert takes place at 10 a.m., I will unsubscribe,” says O’Leary. “I will go back to it, then come back and continue with my day. I don’t think we are less productive. I think it makes us more productive. I am very passionate that we can build an enormously successful business and at the same time operate in a way that feels authentic for our leadership and our team.”

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Willow navigates his next growth chapter with O’Leary at the highest. The company recently announced the acquisition of the FemTech innovator Elvie based in Great Britain, who will increase sales by 50%. Willow continues to work with organizations that support parents. To start the campaign for Mother’s Day this yr, the corporate announced A partnership with canopia, a preventive platform for maternal health to donate 1,000,000 hours of maternal support for mental health.

“[Being CEO is] A responsibility, as much as it is a cool title. “

Before O’Leary entered the role of CEO at Willow, he worked as a Chief Commercial Officer of the corporate and “loved” the work. O’Leary thought loads about her decision last yr to grow to be CEO, and he or she says that ambition was not her foremost motifer. Instead, she realized that at that moment she was the fitting person for the job.

“I took care of our mission very much,” explains O’Leary. “I had a vision where we could go. I understood the commercial business activity of the business and was able to bring this together with our product team. [becoming CEO] Brought me to a servant – it is a responsibility as it is a cool title. “

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Ultimately, O’Leary suggests that managers be sure that their motivation is authentic for them – because that helps them lead essentially the most difficult times.

“New tariffs are announced and you have to find out,” says O’Leary. “It is a challenge for the challenge, and the organization looks at it and says: ‘What will we do?’ This role is admittedly about taking responsibility for people, products and customers.