Friday, March 13, 2026

Investment-obsessed Generation Z uses astrology and tarot for day trading

Investment-obsessed Generation Z uses astrology and tarot for day trading

Some investors may ask their broker for investment advice. Young people seek the advice of the celebs and the sky.

Stefaniya Nova, who goes by @blonderichwitch on TikTok, is a 25-year-old from New York City who uses astrology, tarot and “intuition” to guide her day trading.

“After scanning the market from 8:30 to 9:00 a.m. and selecting the stock I’m going to trade that day (today it was Amazon), I draw a single card to confirm my decision or get advice,” she says in a video. “Today I drew the Ace of Cups, which represents abundance. That gave me the confidence I needed to trust my strategy.”

The process appears to be working for her. In the subsequent slide of her TikTok, Nova posts a screenshot of her portfolio from that day, showing a profit of nearly $300 from trading Amazon stock. “21% return in 8 minutes by trusting my higher self :heart:,” she writes. In one other video, she posts a screenshot of her monthly earnings of nearly $6,000.

Nova is one in all many TikTokers who attribute their financial success to their trust within the universe – and promotes techniques similar to Use lunar cycles Buying Bitcoin and doing astrology $440,000 in crypto tradingWhile this practice could appear far-fetched in comparison with the normal strategies of experienced investors, it lies on the intersection of Generation Z’s love of sentiment and financial freedom.

“It’s a new way to make money,” said Nova Assets“New opportunities for people: that you don’t have to work so hard these days. Work smarter, not harder.”

Following the celebs has paid off for Nova. She quit her job as a tarot card reader and astrology consultant this yr to show to day trading since it gave her a more stable source of income, earning about $5,000 a month. But that does not imply it’s a superb idea for everybody, warns one expert.

“In financial markets, you shouldn’t make decisions based largely on perceptions of things,” said Samuel Hartzmark, a professor of behavioral economics at Boston College’s Carroll School of Management. Assets.

He added: “If these things actually predicted higher returns, then there would be many market participants who would probably use them as signals in their portfolio.”

It’s written in the celebs

Nova shrugs off those that think otherwise. Some people have success candlestick charts of the market. She can achieve the identical by a deck of cards and planetary constellations.

“Everything in the world is a cycle – the stock market, the seasons and astrology,” Nova said. “As I got more into astrology, tarot, intuition and all that, I realized the connection that I’m not the only one affected by these energetic influences.”

For example, Nova said on Friday that she would avoid making trading decisions at 1 p.m. since the moon is in a void state, meaning it just isn’t related to any particular zodiac sign and has no influence on other celestial bodies. One should avoid making decisions during these periods, Nova said. Instead, she waited an hour until the moon was in Virgo. After checking the market and making a preliminary decision on a trade, Nova confirms her decision and asks herself, “What is best for your soul?”

Professor Hartzmark says he doesn’t condone astrology and tarot as a day trading strategy, but understands why individuals are all for them.

“The illusion of control,” he said. “Financial decisions are complicated and scary.”

Decisions regarding money are different from other decisions people make each day, he explained. The selection is overwhelming, leading people to hunt down any form of recommendation available to achieve clarity. One approach to do that is to make use of oversimplified logic about which stocks to make use of in day trading, as the speculation shows that Stock picking monkeys could just do in addition to experienced investors due to market’s inherent inconsistency. For example, you should not buy Apple stock simply because you just like the iPhone, Hartzmark argued. Decisions about buying stocks, especially when day trading, should as a substitute be based on knowing something other traders do not know or having evidence that the iPhone is value greater than the market has valued it at.

“A lot of fads and moods and things like that are really just similar examples of ‘That sounds like a good story,'” Hartzmark said.

Generation Z, young people who find themselves just graduating from college and entering the skilled world, are particularly vulnerable to those trends, he added.

Defense against bad vibrations

Of course, the need to manage their uncertain future is one in all the primary the explanation why Generation Z fell in love with investing in the primary place. Driven by the fear of missing out and the determination to escape the company hamster wheelOver 70% of the generation owns stocks, in accordance with nsdaqgreater than previous generations at the identical stage of life. With apps like Robinhood at their fingertips, Generation Z also has the tools to speculate cheaply and conveniently, catapulting them into trading sooner than older generations.

Joyee Yang, 25, a financial influencer with a net value of over $150,000 and 131,000 followers on TikTok, said Assets She turned to the stock market to change into financially independent after being kicked out of her parents’ house at 19 and compelled to maneuver into an apartment with three roommates.

“I learned very quickly, holy shit, I’m alone in the world and I either have to make more money or make my money work for me,” she said.

Yang believes she shares the views of many Gen Z members who’re searching for financial stability in a landscape they see as largely unstable. Only 30% of the generation are optimistic concerning the economy, in accordance with an April survey. Report from ID verification platform SheerIDwith over 70% feeling the necessity to stretch their budget or search for discounts. Investing, Yang argued, is one approach to ease that panic.

“Generation Z is starting to see the light at the end of the tunnel,” Yang said. “They’re not completely on their own and don’t have to work for every single dollar they earn.”

While financial influencers like Yang have shared their investing success stories online, greater access to stock trading platforms and the proliferation of online conversations about investing has also led to a whole lot of misinformation. Research platform WallStreetZen found that just about two-thirds of StockTok or stock-related videos on TikTok were misleading, per a January reportThese videos received 21.5 million likes and 194 million views.

Patterns of the Universe

But TikTok and Generation Z didn’t create distorted ideas about investing strategies out of nowhere. In fact, there’s some historical precedent for StockTok’s sentiment-based day trading wisdom.

JPMorgan Chase & Co. famously said“Millionaires don’t use astrology, billionaires do.” Even the American financier relied on the celebs for his decisions: Rumor has it He canceled his planned trip on the Titanic on the last minute because his astrologer advised him against it.

William Delbert Gann, an investor who made his fortune within the early twentieth century, became known for using astrology, ancient mathematics and geometry to help his business decisions. Gann claimed to give you the chance to make use of certain angles to predict market trends and discover the proper time to purchase stocks. His charts are still accessible todayalthough the validity of his philosophy is hotly debated.

“After extensive research and examination of known science,” Gann said in an interview from 1909“I discovered that using the Law of Vibration I could pinpoint the exact points at which stock prices or commodities would rise or fall within a given period of time.”

If you take a look at the Correlation between Considering how the Dow Jones Industrial Average falls and what number of days there may be a complete solar eclipse, you can forgive Gann for his eccentric ideals, at the very least for a moment. According to an evaluation by Axios, the Dow Jones fell during or shortly after five of the seven total solar eclipses visible within the U.S. since 1932. Of course, there may be one other, less atmospheric explanation: The economy is commonly affected by eclipses because people travel to witness the event. Travel interruption and usual output behavior.

Hartzmark remains to be not convinced by Gann’s dogma. Guys like Gann are sometimes doomed to success, he says, just because the success rate in day trading is so low anyway. A study from 2004 Hartzmark still cites a study by researchers on the Graduate School of Management on the University of California at Davis and the National Chengchi University in Taipei, Taiwan. They found that out of 130,000 private investors, greater than 80 percent lost money through this practice. The few who made money didn’t achieve this consistently.

Because the percentages of success in day trading are already so slim, success can’t be attributed solely to stylish investment strategies, Hartzmark argues. Part of it’s going to be luck and circumstance. For the few who get wealthy counting on unconventional strategies, it is straightforward to attribute their wealth to that. It is a phenomenon that has been around for lots of of years.

“The psychology here is nothing new,” he said. “How it manifests itself is a little different because of technological change and things like that, but I don’t think Generation Z deserves a particularly bad rap.”

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